Articles Posted in K12 Publishing

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2077051832_db157fb5c1_oAnn Foster of Parents for Public Schools has a great post about the pending No Child Left Behind reauthorization. She is a former school board member and presents a good balanced view of some of the key issues that need to be addressed.

In particular I appreciate her focus on the problems of including most Special Education students in the regular testing regime. She writes:

But perhaps the biggest travesty of all involved the most challenged and vulnerable students in the school district – children with physical and mental disabilities – which in some cases included those who could not even sit up. Sure, there was a provision in the NCLB law that allowed districts to exclude a certain percentage of special education students. But it had no relation to the number of special education students in the district. As a result, some children had to take the test who should have never been required to. It was cruel and unusual punishment. And it should never have happened.

Hear hear.

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042_podborkaMoodys* has completely withdrawn credit ratings for Houghton Mifflin Harcourt (HMH) after downgrading it to high risk just last month. This action means Moodys believes there is a high probability of default. From a practical standpoint this means that it will be harder and more expensive to service the company’s $6.7 billion in debt on $2.1 billion in revenue.

According to the Irish Times the rationale was:

“the business risk and competitive position of the company versus others within its industry; the capital structure and financial risk of the company; the projected financial and operating performance of the company over the near-to-intermediate term, and management’s track record and tolerance for risk,”

Ouch.

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Serendipitously the New York Times published a front page article yesterday about “The Story of Stuff”, a short movie about man’s impact on the environment. It makes the point I was after in Sunday’s post about the power of story-line in instructional materials. The movie has gone viral globally (7 million views) because it encapsulates the lesson in a broader narrative that kids (and grown ups) can connect to their own lives.

Some quotes from the article that support the contention that we can use stories more effectively in instruction and that we can trust kids to make up their own minds when given a chance to.

“…many educators say the video is a boon to teachers as they struggle to address the gap in what textbooks say about the environment and what science has revealed in recent years.”

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6a00d8341d03da53ef00e54f50f27c8833-640wiIf you don’t think story-line matters in instructional materials just look at the pie fight over evolution in Texas. At its root this is a battle over which story we use to make sense of how we got here. Advocates on both sides will be unhappy with this characterization – for them the fight is over the truth. My goal in this piece is not to take sides in this argument (I do have one) but to talk about the power of story-line in instruction.

“And The Moral of the Story Is…”

Theories, metaphors, legends, myths, etc. are all attempts to impose order on our perception of the world. These stories give us a shared shorthand to help us make decisions about how to think and act. Without the moment of “oh this is like the time when x did y in the story about z” we’d forever be stuck deciding what to do next – stories help us be efficient. It is so wired that our brains even make up stories when we are sleeping – dreams may not make literal sense to our left brain but our pattern seeking right brain has the steering wheel during those hours.

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1170296_untitledOne of the fundamental shifts No Child Left Behind (NCLB) caused in Special Education was accountability for teaching reading, math, science, and social studies.

Traditionally many Special Ed classrooms focused on life skills – the functional skills students with intellectual disabilities need to live as independently as they can. Academics were not the focus. Because students in SPED are now tested and factored into schools’ AYP calculations this has changed.

MAINSTREAM MATERIALS MISS THE MARK

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StoneHenge.jpgAt 35,000 feet, with a steaming Starbucks and a purring iPod I read my Grandfather’s memoirs last Wednesday. I’d already put in several hours of work when I decided to crack the sheaf of Xeroxed reflections written three years before he passed in 1964.

Ninety eight years ago in the summer of 1911 he was young Officer in Training in the English Army. Then poetry happened.

“I was on a march across Salisbury Plain in full regalia because we were going to sleep out that night. It turned out to be the hottest day on record and out of 600 more than 200 collapsed on the way. We were not a happy company, but we managed to bathe in the river when we reached out destination and that revived us. At night we lay down on the ground near the old ruins of Stone Henge, the oldest and most astonishing group of temple stones in England…The evenings are very short in England in summer and I think it was shortly after 4 in the morning when I was stamping around trying to get some circulation in my cold feet that I noticed the sun starting to rise over the old temple stones. At the same moment there was a racket and over the stones came one of the earliest aeroplanes in the world, the first I had seen and about 1,000 feet up. I was looking at a combination of the oldest and newest in the world. While I stood transfixed the motor of the plane conked out and the plane wobbled all over the place, but finally landed right side up. We rushed over and there was the pilot strapped in but shaking so hard he couldn’t do a thing. We unstrapped him and laid him on the ground to carry on his shaking because he had had a close brush with death.”

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Business Development work requires a certain suspension of disbelief to function smoothly. In the initial stages of any conversation both parties have to be open to undiscovered possibility. Often the most profitable opportunities only become clear after a false start or two.

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I’m naturally optimistic and I allow myself to be seduced to new possibilities in initial meetings with potential partners. The positive side of this is that I’ve been involved in some creative and profitable deals that wouldn’t have come off without a period of listening and exploration. The negative side is that it is very easy to send misleading signals to the other side who interpret your enthusiasm to engage as a leading indicator of a pending deal.

The Gullibility Paradox

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125x125This article is based on notes from a panel at the Ed Tech Industry Forum in New York that took place in December. The insights the panelists shared are no less relevant now that we are into the new administration and sorting out the economic stimulus.

The panel consisted of:

The panel members are operators which stood in contrast to most of the investor oriented agenda at the ETBF.

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n619225168_161A few months ago we started a LinkedIn group for consultants who serve education and the companies in the education market. We’ve been slowly building and have 96 members as of this morning.

If you serve the market come over and join – we want to crack 100 members. We are a friendly group and are figuring out how to share ideas and practice ideas.

If you are a company that serves the market this is a great place to find consultants who can help you grow to the next level.

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865433_money_mattersWhat impact will the economic stimulus have on educational materials and technology? A front page New York Times article yesterday left no doubt that education will be a significant part of the legislation. The Times reports that the total education allocation could be as much as $75-$95* billion a year over current allocations for the next two years. In sector that accounts for about $530 billion in total expenditures, 92% of which has traditionally come from state and local taxes, this represents a seismic shift in the Federal Government’s influence on the market.

The questions executives in the industry have to wrestle with are how much of the total will be spent on instructional materials, when will funds flow, and what products will schools buy? The answers to these questions will drive investments, hiring, and M&A for the next couple of years.

I’ve talked to a few folks around the industry to see what people are thinking and the notes below represent a collective set of insights. It is still early days, the legislation probably won’t be in a final format until mid to late February, but many companies are making decisions now about their ’09 plans.

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