The National Education Computing Conference NECC put on by ISTE in Atlanta this week was the most active education tradeshow I’ve seen since the dot com bubble burst in 2000. Ironically the 2000 show was in Atlanta, the Big Peach bookended a lull in the ed tech market that looks…
The first mutliplayer game tournament for education is being held. The event is being put on by Tabula Digita at ISTE in Atlanta (the show formerly known as NECC). A large crowd has gathered in the atrium above the exhibit floor to watch the final round. This is a major…
Few education companies do marketing well. Many are good at sales and distribution, others are product driven and innovative, but very few are able to drive high growth through world class marketing. What does great marketing look like? * Reps have so many leads they triage them. * Customers recommend…
Students and Educators might as well live on different planets when it comes to social media, blogs, and other Web 2.0 technologies. The educators are making fear based decisions because the new technologies are unfamiliar to them. The students are too busy figuring out how it all works to bother…
Where are breakthrough products like the Wii in education? Textbooks and education technology are stuck in a rut. Just like Sony and Microsoft got locked in a war over processor speeds and cutting edge graphics most of the competition in the education market seems increasingly focused on tangential issues to…
There are solutions to the frustration of managing email. The fundamental answer is a shift in behaviors and expectations. David Allen’s Getting Things Done has helped change the conversation from a technology focus to a behavioral focus. Technology is part of the solution – but only if we use it…
Taming email is primarily a behavioral problem. If people can be brief, direct, and considerate things will improve. I’ve shared this list of ideas with groups I’ve managed for the past 10 years. It hasn’t solved the problem – but it has helped. Sharing this list sets expectations clearly and…
Web 2.0 is providing another nudge to the conversation economy. As advertising becomes less relevant the power of engaging your customers in a real dialog increases. Listening should be a core competency at the corporate level. A productive conversation is Socratic, it focuses more on good questions than on staking…
TORONTO – From the vendor perspective the big story out of IRA this year is attendance which is less than half of the number that attended last year. Final numbers are not available yet but rumors on the exhibit floor ranged from 5,000 to 7,500 and at times it felt…
Ren Reynolds over at Terra Novahas a good post today with a budding discussion thread about how the Virtual World industry should put together some agreed upon policies and procedures for children’s’ on-line safety. For this to work sites need a combination of technical and behavioral approaches. More below the…