Input has become infinite while our individual output is still quite finite. What does this mean for teaching and learning in our schools? “We are drowning in information but starved for knowledge. This level of information is clearly impossible to handle by present means. Uncontrolled and unorganized information is no…
The Education Business Blog
Explain Gold Farming to Your Grandmother
Unpacking the Zeitgeist is an amusing post about World of Warcraft (WoW). In it Sci Fi Author Charlie Stross attempts to explain to someone from 1977 how Gnomes dropped from the sky in the shape of a URL advertisement in WoW. He unpacks 30 years of assumed knowledge (what is…
Welcome to the New Site
This is the new home on the inter-tubes of Headway Strategies. This site has been running in beta mode for about a month and the final switch is taking place today. We hope you enjoy the new format and welcome any feedback to help us tweak and improve the experience.…
School 2.0 – Don’t Forget Enterprise Applications
Statewide Web 2.0 applications for education are a growing force in the market. This has huge implications for how schools will organize and manage information. Education Enterprise Software has always played a critical role in the adoption of new technologies. For example, when web applications first debuted in schools many…
Target Market Selection
Picking a target market is one of the most fundamental decisions a sales and marketing team makes. Your target market determines what products you build, where you promote them, and how you talk about them. Socratic Marketing in the budding conversation economy demands a rigorous approach to this question as…
Whats on my iPod – Spring 07 Edition
Here is a mix of some of my favorites from this past spring. You will find an eclectic mix of alternative, country, power pop, mexican guitar virtuosity, folk and retro 60’s chic. Enjoy.
Games Learning & Society Conference – On Site Blog
The Games Learning & Society Conference (GLS) kicked off this morning in Madison WI with a packed breakfast sessionat 8 AM. The conference has about 350 attendees and is an interesting mix of academics, teachers, and some business types. The agenda is so rich that it choosing sessions is agonizing.…
Heres A Dollar – Buy A Clue
Cell phone ettiquette check. This morning on my outbound flight I cleared security and headed for the bathroom. For the second time in two weeks I encountered that most noxious creature – the guy who thinks it is appropriate to chat away on his cell phone while taking care of…
NCLB – What is Missing?
Scott Adams captures in a nutshell what is wrong with No Child Left Behind in his post today. By focusing exclusively on the negatives – who is failing and what punishment will be meted out – the program misses the opportunity to recognize what is working and to reward students…
Web 2.0 Tradeshow Booth at NECC
Blackboard’s booth at NECC in Atlanta was one of the best examples I’ve seen recently of Socratic Marketing. They asked teachers to write a brief paragraph on how they intended to use a free trial of the product in their classrooms. Then they took a polaroid of them and pasted…